Fledge Platform

Technical Data Processing Policy – Version 1.1 17-05-18

This website is built and hosted on the Fledge Content Management System stack (“Fledge”) and we describe here how this underlying technology works and the principles and privacy we put in place with our website technology provider to observe personal data processing obligations.

  • The Fledge team have fully assessed their own GDPR compliance both in terms of the services they offer to us and in terms of their own internal policies and procedures.
  • The Fledge team have appropriate technical and personnel protocols in place to ensure the security of your data
  • The Fledge team carry out due diligence against any sub-processors or other third-party processors and ensure their GDPR compliance (such as data centres)
  • The Fledge team only allow specific members of staff access to servers and what access that is available, is limited to specific circumstances
  • The Fledge team do not transfer your data outside the EEA (all services are hosted in the UK)
  • The Fledge staff are trained in GDPR compliance and understand their responsibilities for managing the systems that process your personal data

Data Processing

You are the owner of the data you submit to our services. When your data is placed on a Fledge server, the Fledge team do not access the data we store on their services, except where required to support technical queries to us, and any processing (as a Data Processor) is only in terms of the hosting services they provide to us. They do not use your data for any processing of their own. They do not share or provide access to any of your data with third parties unless required to do so by law. Where authorised parties request access to their servers, they follow strict internal policies for dealing with such requests in line with existing UK law. Furthermore, the third parties are required to demonstrate they have a lawful reason to access the data and under what authority.

Fledge Uses Cookies and Logs

On most web browsers, you will find a “help” or “settings” section on the toolbar. Please refer to this section for information on how to receive a notification when you are receiving a new cookie and how to turn cookies off. Note, however, that if you reject our request to use cookies or turn cookies off, you may be unable to access certain parts of the site and you may not be able to benefit from the full functionality of the site.

  • Session – We use a cookie called allows us to identify when a user has visited the site. This cookie is an essential part of serving site content to you. Without such a cookie, you would not be able to properly view our site and the basic functions of our site would not work. We also use a cookie that allows detecting a user’s geographical location, mainly using the IP address of the connection point. In some cases, this cookie can redirect malicious uses of our site away from our server.
  • Source Data – Fledge records the source of how you got to our site, including for example from another website or from a link to our website.
  • Log Files – Fledge collects information about you when you visit our site including which pages you visit when you have visited them etc. The server may also keep log files which contain data about the device you’re using, the IP address, internet service provider, operating system, timestamps and files you view from our site.
  • IP Addresses – By visiting our site, your IP address will be recorded by our servers and stored in log files. These log files are used for record-keeping, tracking referring websites, inferring your general location, and for security purposes to avoid SPAM, abuse and DDOS attacks.
  • Device Data – We collect data about the device and system you use to access our site. In particular, we collect your IP address, operating system, device type, browser type and your general location of accessing the site.
  • Load Balancing – We use cookies in load balancing that allow the effective display of information by ensuring that the user stays on the same host server for the entire duration of the session. These include a cookie that expires after 30 minutes, and a cookie called that expires after 3600 minutes.
  • Preferences – We also use cookies to gain a better understanding of your interests and requirements, for example, to remember your site preferences, show you when you are logged into our system and allow you to remain logged in for a period of time, provide you with support services, remember your login information, and prepopulate forms that you have already completed, maintain accurate records of your interactions with us through our site. In particular, we use a cookie which expires after 365 days to keep track of your acceptance of our use of cookies in accordance with this policy so that you do not see the cookie banner displayed after you have agreed to such use.
  • Analytics – We use analytical cookies that allow us to recognise and count the number of visitors and to see how visitors move around the site when they are using it. This helps us to improve the way our site works, for example by making sure users are finding what they need easily. The collected data provides us only with anonymous traffic statistics (like the number of page views, number of visitors, and time spent on each page). By continuing to use our site, you accept the site’s use of audience measurement cookies.
  • Usage – We use a cookie that allows us to measure activity on our site so that we can better evaluate which types of content and formats are interesting and valuable for our visitors.
  • Pixel Tags – We periodically use pixel tags from the following third parties, to help us improve the use of the Site and our services, and know when content has been shown to you: Twitter. For information regarding Twitter’s data privacy and cookies, please go to Twitter’s Privacy Policy and to opt out visit https://support.twitter.com/articles/20170405#. Facebook. For information regarding Facebook’s data privacy and cookies, please go to Facebook’s privacy policy and to opt-out please review your Facebook ad settings. LinkedIn. For additional information regarding LinkedIn’s data privacy and cookies, please go to LinkedIn’s Privacy Policy and to opt-out please visit https://www.linkedin.com/help/linkedin/answer/62931/manage-advertising-preferences?lang=en. Google. For additional information regarding Google’s data privacy and cookies, please go to Google’s privacy policy and to opt-out please visit https://adssettings.google.com/authenticated?hl=en#display_optout.
  • AB Testing – We use A/B cookies and multivariate testing to identify a visitor’s browser and to analyse the use of this site.

Legal Basis for Processing

Fledge will collect your usage statistics and submit details on our behalf. Fledge then stores and processes those on our behalf. If you would like your data to be erased, rectified, or accessed or for any other queries about your responses, please contact us directly.

As the legal basis of processing data, it is necessary for the purposes of the legitimate interests pursued by both us and our technology providers. Our legitimate interests are:

  • Distinguish you from other users of our website and help to improve our website’s performance and your experience of using our website
  • Make it easier and more convenient for you to interact with us, including responding to enquiries and providing customer support, and improve or modify our services
  • For regulatory purposes and compliance with industry standards to ensure secure usage of the site and to conduct manual or systematic monitoring for fraud and other harmful activity

Retention Period

Fledge will retain data for the period necessary to fulfil the purposes outlined in this policy unless a longer retention period is required or permitted by law. Please note that we have a variety of obligations to retain data provided to us, including to help identify fraud and malicious computer usages such as hacking, phishing, and ransomware attacks. Accordingly, even if you chose to submit a data amendment request, we may retain certain data to meet our obligations under the law.

Contacting the Fledge Team

If you have any questions about the technical elements of this privacy policy, please contact enquiries@fledgesuite.co.uk or at:

Attention: Fledge Team, Pint Sized Giants Ltd, i-Lab, Stannard Way, Bedford, MK44 3RZ, UK

Cookie Policy

Do we use cookies?

Yes, we do. A cookie is a piece of text that is stored on your computer by your web browser. We use cookies to monitor how people use our site. This helps us to understand how our customers and potential customers use our websites so we can develop and improve their design, layout and more relevant content.

We use a number of different cookies on our site. If you do not know what cookies are, or how to control or delete them, then we recommend you visit http://www.aboutcookies.org for detailed guidance.

The list below describes the cookies we use on this site and what we use them for. Currently, we operate an ‘implied consent’ policy which means that by using our website you agree we can place these types of cookies on your device. If you are not happy, then you should either not use this site, you should delete the cookies having visited the site, or you should browse the site using your browser’s anonymous usage setting (called “Incognito” in Chrome, “In Private” for Internet Explorer, “Private Browsing” in Firefox and Safari etc.)

First Party Cookies

These are cookies that are set by this website directly.

  • Login: A login cookie is used to preserve your personal login preferences as set on the login screen.
  • Google Analytics: We use Google Analytics to collect information about visitor behaviour on our website. Google Analytics stores information about what pages you visit, how long you are on the site, how you got here and what you click on. This Analytics data is collected via a JavaScript tag on the pages of our site and is not tied to personally identifiable information. We, therefore, do not collect or store your personal information (e.g. your name or address) so this information cannot be used to identify who you are.

You can find out more about Google’s position on privacy as regards its analytics service here.

  • Banner advertising: These cookies allow us to know whether or not you’ve seen an advert and how long it is since you’ve seen it.
  • PPC: These cookies use Flashtalking and Google Analytics to track our PPC campaigns by dropping cookies onto users’ browsers.

More info on Flashtalking and Google Analytics can be found here:




Third-Party Cookies

These are cookies set on your machine by external websites whose services are used on this site. Cookies of this type are the sharing buttons across the site that allow visitors to share content on social networks.

Cookies are currently set by:

  • AddThis
  • Facebook
  • YouTube

In order to implement these buttons, and connect them to the relevant social networks and external sites, there are scripts from domains outside of our website. You should be aware that these sites are likely to be collecting information about what you are doing all around the internet, including on this website.


You should check the respective policies of each of these sites to see how exactly they use your information and to find out how to opt out or delete such information.








For some emails we send we track, at an individual level, whether the user has opened and clicked on the email. We do not use this information at a personal level, rather we use it to understand open and click rates on our emails to try and improve them. If you want to be sure that none of your email activity is tracked then you should opt out of our emails which you can do via the unsubscribe link at the bottom of every email we send.






Blocking & deleting cookies


Most browsers allow you to refuse to accept cookies. For example:


  • Internet Explorer – to  refuse all cookies click “Tools”, “Internet Options”, “Privacy”, and select “Block all cookies” using the sliding selector


  • Firefox – to block all cookies click “Tools”, “Options”, and un-check “Accept cookies from sites” in the “Privacy” box or select “Clear private data” if you want to delete all cookies.


  • Chrome – Click on the Chrome menu in the toolbar, click on “settings”, click on “advanced settings”, choose the “Privacy” section, then click on the ” Content settings” button and choose either block or delete as appropriate.


Blocking or deleting all cookies will, however, have a negative impact on the usability of many websites.